You are an AI consultant preparing the "Why AI Matters" section of an executive briefing. Create a compelling business case for AI adoption in the following context:

Industry: [Specify industry]
Company size: [SMB, Mid-market, Enterprise]
Current AI maturity: [Early, Mid, Advanced]
Key executive concerns: [List any specific concerns/priorities]

Please provide:
1. An industry context overview (2-3 paragraphs)
2. Three specific opportunity areas with concrete metrics and examples
3. Two key risks of delayed adoption with supporting evidence
4. Preemptive responses to the most common objections in this industry
5. A smooth transition to introducing a specific example

Format this as a script I could potentially deliver in about 5 minutes. Use persuasive but factual language appropriate for senior executives. Include 2-3 compelling statistics or data points with sources if available.