How are you so informed? What job do you have?

## The Core Answer

Kyle Balmer, the creator behind AI with Kyle, has never held a traditional job. Instead, he's always been an entrepreneur, starting his first business at just 11 years old selling pirate video games. Since then, he's launched and sold various businesses, including a TV station in Vietnam and a digital marketing agency. This entrepreneurial spirit has fueled his fascination with artificial intelligence (AI).

Three years ago, when ChatGPT was released, Kyle recognized its potential to disrupt the digital marketing space. Anticipating that AI could threaten his business, he dove deep into the subject, reading and writing extensively about AI's implications for entrepreneurship. To date, he has authored over 500,000 words on AI for business, disseminated through his newsletter, which consists of detailed playbooks designed to help entrepreneurs harness AI effectively.

Why This Works

Kyle's approach to learning about AI emphasizes practical application and real-world insights. He sees himself as an interested amateur, sitting at the intersection of AI and entrepreneurship. This perspective allows him to explore and explain AI concepts without getting bogged down in technical jargon that may alienate beginners.

His extensive writing has not only helped him understand AI better but also created a valuable resource for other entrepreneurs. By documenting his journey, he provides a roadmap for anyone looking to navigate the rapidly evolving AI landscape. This method of learning in public fosters community engagement, where others can share their experiences and insights.

A Key Consideration

One of the most exciting aspects of AI today is that it is still a developing field. As Kyle notes, humanity is collectively figuring out what to do with this technology. This means there are ample opportunities for entrepreneurs to innovate and create solutions that leverage AI. By staying informed and engaged, entrepreneurs can position themselves at the forefront of this technological revolution.

How to Apply This

If you want to follow Kyle's lead and deepen your understanding of AI, here are some actionable steps you can take:

• Start Learning: Dedicate time each week to read about AI developments. Subscribing to newsletters like Kyle's can provide valuable insights and keep you updated on trends.

• Engage with the Community: Join forums and communities focused on AI and entrepreneurship, where you can ask questions, share experiences, and learn from others.

• Document Your Journey: Whether through blogging, vlogging, or social media, share your learning process. This can help you consolidate your knowledge and attract an audience interested in your insights.

• Experiment with AI Tools: Get hands-on experience by using various AI tools and applications. Understanding their functionality can give you practical insights into how they can benefit your business.

Common Pitfalls to Avoid

As you embark on your AI journey, be cautious of a few common pitfalls:

• Overemphasis on Technical Skills: Don't feel pressured to have a technical background. Many successful entrepreneurs in AI come from diverse fields.

• Ignoring Practical Application: Focus on how AI can solve real business problems rather than getting lost in theoretical discussions.

• Rushing to Implement: Take your time to learn and understand the tools before integrating them into your business. This can prevent costly mistakes and misapplications.

By following these steps and learning from the experiences of others like Kyle, you can effectively navigate the world of AI and leverage its potential for your entrepreneurial endeavors.