Act as a sales email copywriter

Prepare an email campaign to launch the membership community. 

Prelaunch Emails:

Teaser email - Build excitement by announcing the new community is coming soon. Share a few details but don't give everything away. Encourage people to stay tuned for more info.
Sneak peek email - Give members a sneak peek into some of the benefits of joining, the types of content/community, etc. Share testimonials from early members.
Reminder email - Send a reminder that the full launch is coming up soon and to keep an eye out for it. Include date of launch.
Launch Email:

Launch announcement - Announce that the wait is over and the community is now live! Share link to join. Go over membership details like pricing, benefits, what's included, etc. Emphasise value. Include testimonials. Add urgency with limited time offer or bonus for joining early if applicable.
Post-Launch Emails:

Onboarding email - Send after new member joins. Share tips for getting started, guide to using community platform, introductions to other members, etc. Make them feel welcomed.
Engagement email - Send ideas for how to get engaged in community. Share upcoming events, prompts for introducing yourself, participating in discussions, etc.
Feedback email - Ask new members for any initial feedback, impressions, suggestions, or questions. Make it easy for them to share thoughts.
Milestone email - Send for milestones like one week, one month, etc. Celebrate progress, highlight key benefits, share community stats, and reiterate value of membership.